All the hard work paid off!!

19 08 2016

The lead up to lunch break involved cleverly prepared videos, artistic sketching and dedicated groups working in to their break to perfect their final presentations for their business idea.  Each of the five groups went to present in front of a panel of judges to get some valuable feedback on their business ideas.  The judging panel was made up of Brian Mcgrath, Head of the school of Business in CIT, Gerard O Donovan, Head of Faculty of Business and Humanities in CIT, Dr Noel Murray, Lecturer Marketing & International Business and Claire O Regan, Branch Manager of the Bank of Ireland CIT Branch.

Once the business pitches were over the participants received their certificates for successfully completing the enterprise camp for the week.  Dr Brendan Murphy, President of CIT congratulated the participants on their ideas and presented the certificates.



Going Digital

17 08 2016

The camp was lucky to have the expertise of Stephen Ryan, Head of Marketing for Corks Red FM to give them an overview of marketing and how important it is for business success.

Most aspects of the business depend on successful marketing.  Marketing is the process by which a product or service is introduced and promoted to potential customers and a number of examples were given to show this. Without marketing, the business may offer the best products or services in the industry, but potential customers would not know about it. Without marketing, sales may crash and companies may have to close.

Stephen has worked in marketing for a number of years and has great insight in to how that environment has evolved in recent years. The fact that today’s digital environment is now making it easier to sell to a global audience, it is more important than ever to have a presence online and communicate the business the brand through this digital environment.


Lists and lists of Ideas

16 08 2016

An inspiring idea generation session encouraged the groups to get thinking early on day 2 about what they would like to see in the market or what is already available but could be done better! It didn’t take long for the ideas to flow and by lunch break multiple pages were full of clever ideas.  Much diplomatic debating amongst the teams have resulted in their top ideas being chosen so they research their potential over the next few days.

It will be exciting to see the business ideas develop over the week and see them presented on the final day.

Tip Tap Tap

15 08 2016

The group finished the first day with a visit to the Nimbus research centre to Tip Tap Tap, a Cork based ed-tech company, showcasing their innovative interactive desk enhancing the way pupils learn.  The students learned how the company was formed, how the idea for the interactive desk came about and the many benefits for this technology in today’s education environment.  The interesting exhibition of the new start up finished with a demo of the product and how it will look to the end user in the classroom.

“You are all Winners” :)

21 08 2015

Another busy and very productive enterprise camp has come to an end and what a great week it was!!  All the teams put in great work and commitment to produce business ideas with fantastic potential.

After a morning working together to perfect their business pitches the teams pitched their ideas to a panel of judges.  The judges commented on the professional manner in which they all presented and how cleverly thought out their ideas where.  All of the market research and work on their ideas has obviously paid off!!

Some of the ideas included; self-repairing screens for phones, an app for scanning clothing styles, a smart fuel management system, a phone case that protects your earphones and waterproof socks.

Many of the students asked us to pick our favourite but we were so impressed with all the hard work it would be like picking our favourite child!!!  As I said “you are all winners in my eyes” 🙂

The groups were then presented with their certificates for completing the camp by the CIT president and ACE the innovation mascot of CIT.

The enterprise camp staff would like to wish each participant the very best of luck in the future and don’t forget we are always here to offer any advice along the way if needed.

Entrepreneurial Stories

19 08 2015

The morning was spent listening to the stories of some of the hard working entrepreneurs based in the Rubicon Centre.  Each entrepreneur explained how they developed their ideas and some brought along a prototype to show the enterprise camp group their business ideas in real life!

One of the ideas on display included a motion sensor linked with gaming technology to offer an innovative solution to rehabilitation patients.  Some of the Student Inc. programme entrepreneurs then went through their projects which included food projects such as healthy sous vide packs and gluten free cookies and a equestrian training device for children learning horse riding.

EOY Ireland

18 08 2015

James from the EY Entrepreneur Of The Year (EOY) team visited the camp today to talk about the prestigious EOY programme that aims to promote entrepreneurship across Ireland and empower entrepreneurs to grow their businesses both in Ireland and around the world.

An overview of the selection process, the entrepreneur retreats and the awards ceremony offered great insight for the group on the fantastic VIP treatment our top entrepreneurs in Ireland receive for all their hard work.

One of those hard working entrepreneurs, Colette Twomey, Managing Director of Clonakilty Black Pudding, told the fascinating story of Clonakilty Black Pudding and how it has grown and developed over the years.  Colette, who is one of the EOY finalists for 2015, also discussed the merits of being part of the EOY programme and networking amongst Ireland’s top entrepreneurs.