Social Media as a business tool

22 08 2013

There were a number of exciting and interesting videos shown to the camp by Sandra Crean who is currently completing her masters in Marketing Practice in CIT.  These clever and and sometimes outrageous videos were created by forward thinking businesses who realise that the on-line platform and social media is a way for all companies to compete on a n even playing field regardless of their size or bank balance.

Most of the audience had already seen a number of similar videos on you tube but are now looking at it from the perspective of the business trying to gain attention from consumers instead of the perspective of the consumer.

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